Landing-page A/B testing

Create two versions of a landing page, split traffic between them and compare how often visitors complete an enquiry. Keep each visitor in their assigned version, record the variant on resulting leads and show visits, submissions, conversion rates, dates and sample sizes. Review the results before publishing the chosen version, preserving the previous version and test history. The first scope is landing-page testing. Quiz and follow-up experiments, plus comparison through later CRM outcomes such as settlement, can follow once variant tracking and enough outcome data are available.

BrokerCloser team